Upper Missouri District Health Unit Wins CredibleMind Mental Wellbeing Award

Upper Missouri District Health Unit is a 2025 Credible Mind Mental Wellbeing Awards recipient for the category of Empowering Action Through Communication. The submission was part of a campaign developed with Odney Advertising.

CredibleMind is an innovative, digitally integrated solutions platform that treats the whole person, tailoring the path to better behavioral health and wellbeing. The award, Communication that Inspires, recognizes creative, impactful messaging to engage communities. Upper Missouri District Health Unit is recognized for their unique intersection of art and public health.

To break through traditional barriers in their rural and frontier region, they partnered with local artist Onesti Krieger to create an advertising campaign centered on her abstract artwork inspired by seasonal depression. This human-centric approach, distributed through trusted local venues like veterinary offices and libraries, achieved a 150% increase in new users on their platform.

 https://umdhu.crediblemind.com/

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